{"id":9373,"date":"2018-01-09T13:30:23","date_gmt":"2018-01-09T13:30:23","guid":{"rendered":"https:\/\/www.buyassociation.co.uk\/?p=9373"},"modified":"2018-01-09T13:30:23","modified_gmt":"2018-01-09T13:30:23","slug":"top-uk-housebuilder-sees-revenues-climb-healthy-housing-market","status":"publish","type":"post","link":"https:\/\/www.buyassociationgroup.com\/en-au\/news\/top-uk-housebuilder-sees-revenues-climb-healthy-housing-market\/","title":{"rendered":"Top UK housebuilder sees revenues soar in &#8216;healthy&#8217; housing market"},"content":{"rendered":"<p><strong>The UK&#8217;s second largest housebuilder, Persimmon Homes, recorded a 9% boost to its revenues in 2017 with full-year profits expected to be 20% higher than the previous year.<\/strong><\/p>\n<p>The company, which was founded in 1972 and has headquarters in York, sold 16,043 properties last year, a 6% rise on 2016, while the average selling price went up by 3% to \u00a3213,300. The total amount generated by the sales was \u00a33.42bn, which is 9% more than 2016&#8217;s results.<\/p>\n<p>A statement from Persimmon said: &#8220;We continued to experience <a href=\"https:\/\/www.buyassociationgroup.com\/en-gb\/2018\/01\/26\/housebuilders-had-stellar-2017-competition-land-hotting-up\/\">healthy customer demand<\/a> for new homes through the autumn sales season and the value of our forward sales on 31 December 2017 was 10% ahead of the prior year.&#8221;<\/p>\n<p>The FTSE 100-listed group is hoping to catch up with the likes of housing giants Taylor Wimpey and <a href=\"https:\/\/www.buyassociationgroup.com\/en-gb\/2018\/02\/26\/uk-leading-developer-barratt-makes-a-move-eastward-to-cambridgeshire\/\">Barratt Developments<\/a>, and is expecting pre-tax profits for the year to be &#8220;modestly ahead of market consensus&#8221; when they are published next month.<\/p>\n<p>It also intends to support &#8220;<a href=\"https:\/\/www.buyassociationgroup.com\/en-gb\/2018\/01\/08\/london-house-prices-dropped-in-2017-whats-next-for-the-capital\/\">regional markets<\/a>&#8221; &#8211; those outside of London &#8211; as it plans on investing in whichever areas offer the most opportunities.<\/p>\n<h4>Housebuilding hot topic<\/h4>\n<p>Persimmon stated: &#8220;We remain mindful of market risks including those associated with the uncertainty arising from the <a href=\"https:\/\/www.buyassociationgroup.com\/en-gb\/2017\/12\/06\/brexit-could-derail-hammonds-ambitious-housebuilding-targets\/\">UK leaving the EU<\/a>. However, we are keen to deliver further improvement in our housing output and remain ready to invest wherever the <a href=\"https:\/\/www.buyassociationgroup.com\/en-gb\/2018\/03\/26\/housebuilders-call-for-recognition-uk-government\/\">local planning environment<\/a> is supportive.&#8221;<\/p>\n<p>Persimmon&#8217;s positive results will see the CEO Jeff Fairburn pocket bonuses and benefits of more than \u00a3100m, while the top 150 employees will share a \u00a3500m pot, which is linked to shareholder dividends.<\/p>\n<p>The bonus scheme has been labelled &#8220;obscene&#8221; by some commentators, and the chairman Nicholas Wrigley stood down last month in protest to the uncapped pay scheme.<\/p>\n<p>Meanwhile, December saw the <a href=\"https:\/\/www.buyassociationgroup.com\/en-gb\/2018\/03\/22\/this-uk-housebuilder-deliver-10000-homes-2018-whats-secret\/\">housebuilding sector<\/a> enter its 16th consecutive month of growth, according to a survey of purchasing managers. This was partly put down to factors such as the government&#8217;s Help To Buy scheme, which has kept demand high for <a href=\"https:\/\/www.buyassociationgroup.com\/en-gb\/2018\/01\/08\/uk-affordable-housing-back-worlds-largest-property-investor\/\">new-build properties<\/a>.<\/p>\n<p>Noble Francis, economics director at the Construction Products Association, said: &#8220;<a href=\"https:\/\/www.buyassociationgroup.com\/en-gb\/2018\/02\/19\/rightmove-gets-record-high-number-visitors-amid-asking-price-rises\/\">Activity remains high<\/a> on site and that is clear from the number of cranes around&#8230;not just in London but even more so in <a href=\"https:\/\/www.buyassociationgroup.com\/en-gb\/2017\/11\/28\/greater-manchester-see-greater-opportunity-first-time-buyers\/\">Manchester<\/a>.&#8221;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>The UK&#8217;s second largest housebuilder, Persimmon Homes, recorded a 9% boost to its revenues in 2017 with full-year profits expected to be 20% higher than the previous year. The company, which was founded in 1972 and has headquarters in York, sold 16,043 properties last year, a 6% rise on 2016, while the average selling price<a class=\"excerpt-read-more\" href=\"https:\/\/www.buyassociationgroup.com\/en-au\/news\/top-uk-housebuilder-sees-revenues-climb-healthy-housing-market\/\" title=\"ReadTop UK housebuilder sees revenues soar in &#8216;healthy&#8217; housing market\">&#8230; Read more &raquo;<\/a><\/p>\n","protected":false},"author":1069,"featured_media":9389,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[6],"tags":[72,27,341],"class_list":["post-9373","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uk-housing-market","tag-housebuilding","tag-housing-market","tag-newsletter"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.buyassociationgroup.com\/en-au\/wp-json\/wp\/v2\/posts\/9373","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.buyassociationgroup.com\/en-au\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.buyassociationgroup.com\/en-au\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.buyassociationgroup.com\/en-au\/wp-json\/wp\/v2\/users\/1069"}],"replies":[{"embeddable":true,"href":"https:\/\/www.buyassociationgroup.com\/en-au\/wp-json\/wp\/v2\/comments?post=9373"}],"version-history":[{"count":0,"href":"https:\/\/www.buyassociationgroup.com\/en-au\/wp-json\/wp\/v2\/posts\/9373\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.buyassociationgroup.com\/en-au\/wp-json\/wp\/v2\/media\/9389"}],"wp:attachment":[{"href":"https:\/\/www.buyassociationgroup.com\/en-au\/wp-json\/wp\/v2\/media?parent=9373"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.buyassociationgroup.com\/en-au\/wp-json\/wp\/v2\/categories?post=9373"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.buyassociationgroup.com\/en-au\/wp-json\/wp\/v2\/tags?post=9373"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}